Tag: Grants Pass Chamber

How Important Are Relationships? 👫 (B2B Networking)

Posted on by brianjpombo

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Thoughts on the value of relationships and networking after Brian just recorded an upcoming podcast with Grants Pass local, Cat Bonney.

Transcription

How important is relationships?

Hi, I’m Brian Pombo. Welcome back to Brian J. Pombo Live.

Today, I wanted to discuss the concept of relationships in business specifically. So it’s all about being relationship reliant for me.

In fact, there are three pillars at BrianJPombo.com.

The first one I like talking about the most, right off the bat, at least, is being relationship reliant.

This is something that came later in life for me, even though I was surrounded by it, and the evidence was everywhere. It didn’t occur to me that the relationships you have the strength of the relationships, but even the loose ties that you have out there in life, or that one of the most important things possible.

That all business is based off of people, you know, like and trust, it’s based off of some form of relationship.

Now, sometimes you don’t necessarily have a relationship with the person, most of the products and services you use, that you spend money on, you don’t know the person behind it. But you have a relationship with that brand.

There is something there, someone has created something, put it forth, and you’ve taken it and exchanged it for money.

There’s a relationship there even at the most crass you know, just financial interaction, you know, even just that there’s still a relationship, and it goes on from there. The strongest relationship you have with someone the people that you paid the most amount of money on the most regular basis.

That’s some of the most powerful stuff and it can tell you something about even the things that you pay a small amount for. It all has to do with the same thing. It all comes back to some form of relationship.

I was reminded of this today because I had a really good podcast interview.

So I have a podcast that’s local. It’s called Grants Pass VIP. And what it does is it covers basically stories of movers and shakers in Josephine County, Oregon. And Grants Pass is the largest town here.

It’s named Grants Pass VIP, because that’s where most of the people will relate to it. Up this past year, about Yeah, about a year about this past year, I’ve been working very closely with the Chamber of Commerce.

Even though a good portion of that year, we weren’t even meeting in person. But meeting over over video chat. So I got to meet somebody that we had known each other kind of at a distance or name’s Cat Bonney.

Cat, she’s just a million different things in town. And she’s one of these people that I finally got to sit down and have an interview with for my podcast, this will be coming up. Not available yet if you’re watching this right away, but you’ll see it soon over at GrantsPassVIP.com.

Cat is a very interesting person, her entire life has been built on the idea of getting out there and making a difference and encouraging other people to do the same thing. And having her hands and a whole lot of different items.

But all around this concept of really making a difference for people and in doing things that that stirs her soul, not just a way to pay the bills, you know, obviously, there’s always that end of it, but you have to have things that really make a difference for you.

Even the short period of time we hung out today at the coffee shop, recording the podcast, even that short period of time I found it really interesting how useful her knowledge is. I mean, just she asked what she can do for me and I just tossed something out there.

And she threw some advice out that I know is gonna save me many hours, and many headaches. And so I thank her so much for that. That’s one simple, subtle relationship that I that I’ve had that I have that I share with her.

You can’t put a price tag on that. But at the same end, it’s going to profit me if you could put a price tag it’s going to profit me greatly over time. If nothing else in the saving of time just for a brief moment, a brief conversation.

These are the things that are true throughout. And if you’re looking to grow things, if you’re looking to look at the world differently, if you’re looking to think more like people who have something that you want out of life.

It comes back down to a relationship. My entire way of building my business for the past, you know, two-plus years, via podcasting, and via the book that I wrote, 9 Ways to Amazon-Proof Your Business.

These are things that that happened because of relationships because I connected with other people, sometimes at a distance will originally at a distance online with a lot of people.

And then also in person talking with people and going through it and wanting to reach out and meet certain people that I couldn’t find a way to get a conversation with until I could find a gift that I could offer them.

The gift in this situation was the Podcast, the podcast allows me to offer a gift of publicity to somebody.

In exchange, I get to meet this person to get to know them better, and find out if there’s anything that I can do in their life and maybe even learn something from them. Simple, simple concepts, these simple ideas, but it all comes back to the relationship.

Business is about other human beings. It’s about you and other human beings connecting. That’s all it is. And it doesn’t matter whether you’re making dog food, it doesn’t matter what you’re making. I don’t know, why do I always go back to dog food, it’s interesting.

Maybe it’s because I have no experience in the dog food market. And but for some reason, my mind always jumps to dog food when I’m thinking about things. It doesn’t matter what your industry is all a relationship based.

This is very difficult. If you have a task oriented mind, my mind is very much at least on the forefront is initially task oriented. I have a little bit of people orientation back there. But mostly it’s task oriented. And it took me many years to realize the practical benefit of relationships.

I hate to say it that was sounds weird, doesn’t it? If you think like a robot, it’s difficult to put it into words. But that’s a sadly that’s where I come from. So that’s all I got for today.

Go check out my book if you want to hear some more about about how to take relationships and take them to the next level and also meet people that you would have never met before. That can be really helpful to you.9 Ways to Amazon-Proof Your Business. You can get a free copy at AmazonProofBook.com.

AmazonProofBook.com.

And I’m going to be back here tomorrow talking about the second or the three pillars for BrianJPombo.com. Stay tuned for that, we’ll see.

In the meantime, get out there and let the magic happen.

Testimonials Are Very Important! ☺️

Posted on by brianjpombo

Podcast: Play in new window | Download

Brian shares a recent experience he had at his local chamber of commerce meeting.

Podcast with Candy Morasch – https://grantspassvip.com/candy-morasch-once-upon-a-horse/

Transcription

Testimonials are very important.

Hi I’m Brian Pombo, welcome back to Brian J. Pombo Live.

Every night, nearly every night, I will promote my book, 9 Ways to Amazon-Proof Your Business.

It’s just because it’s the latest book I’ve come out with it is the main way in which I start a conversation with many of the people I ended up doing business with as a business investor, I am always looking for partners I’m always looking for people to team up with.

I don’t have a very clean process because depending on whether we’re actually a good fit or not whether I move forward with people. And sometimes I work on an equity deal, or sometimes I work on just a straight line, a very specific short-term deal.

But one thing is true, I always tried to recommend this book, or have people at least peruse it before we go any further with business. Because I’ve had so many great business conversations today.

I’m not even sure where to start but I want to talk a little bit about testimonials.

I’m going to tell you how they handle testimonials at my local chamber meetings. So what they’ll do is they’ll that will have a group of people and of course, we’re all meeting in person nowadays. So we had a really good-sized group of people.

And they’ll tell everybody, you can give one testimonial to one other person, all right.

And you’ll do that after they get up and give their 30-second talk.

So everyone gets 30-seconds that’s there. And they get 30-seconds to give their pitch or talk or whatever.

Then if there’s someone with a testimonial, they can talk and give a testimonial but you’re always only able to get one because they don’t have to have limited time.

So it’s kind of fun. It’s kind of cool to see. And there’s always good stuff that comes out of that. Well, I was lucky enough to have some people bring me up. I actually got to I think I got two testimonials when you’re always supposed to get one.

I ended up with two testimonials from some great people, Mr. Tom Parker and Mr. Steven Sable, I really appreciate what they said about me today.

I like to say what Candy Morasch said during her own time, she took time out of her own time to talk about a section in my book, 9 Ways to Amazon-Proof Your Business now she spoke about an area that I talked about in here regarding lumpy mail, and how to basically show up differently.

It’s in my it’s in the third chapter on being different and lumpy mail an example of that.

Now how you do that is if you’re sending a piece of mail to somebody a piece of direct mail, physical snail mail to somebody, you could send it in a regular envelope. If you just put something in there that they can feel through the envelope, they’re more likely to open the envelope.

It’s just it’s an old trick but it’s extremely useful, especially if you’re trying to get somebody’s attention. And there are other tips on how to get that type of attention.

But that very specific idea of having that piece of mail be a little bit lumpy and if you’ve ever noticed, if you get something that’s a little bit strange, even if it just has a hard surface on the inside, sometimes that will get people open and says this what was why is there cardstock in here or whatever. And people will open it I’ve talked about this a lot on my other podcasts hear regarding direct mail and so forth.

But she was so impressed with that she let everybody know at the Chamber meeting to read my book, I had multiple people come up and want a copy of it.

So it tells you about the power of a book.

It also tells you about the power of testimonial and makes a big difference I had also a number of people come and talk to me about wanting to be on my podcast which Candy was on I will include a link in the description going to take two candies interview on Grants Pass VIP which is a local podcast that I have that just concerns people within Josephine County in Oregon, United States. and

It’s a really interesting show because even if you’re from nowhere in this area, you can listen to people talk about their lives talk about their businesses talk about their projects, and their passions in life.

Candy is a great example of somebody that just has a zest for life. She’s just out there getting it brightening other people’s lives, which is it’s just the coolest thing in the world. So thank you very much candy for the testimonial thank you to everybody who has provided testimonials to me in the past I don’t use them nearly enough.

You should use them to you need to take what people say about you in print. What they, you know, what they either write about you physically or what they comment they leave on your social media.

Things that people send you maybe video getting people on video or audio saying great things about you and being able to use that and put it back out there because when people hear it from other people.

It means it makes 100 times bigger difference than If they hear it from you directly, you can say all these great wonderful things about yourself.

But unless they hear about it from somebody else, it’s unlikely to have the same impact. And if you notice, when you really hear real testimonials, not just fake ones, actors and so forth, when you hear real testimonials, it makes you stop and pay attention.

Which as the name of the game is getting people’s attention, you know, getting how to stand out that’s, that’s the subtitle of my book, How to Standout in Your Industry and Make Every Competitor Irrelevant.

You can get a free copy of my book over at, AmazonProofBook.com. If you want to hard copy, go on to Amazon.com or BarnesandNoble.com or all the other booksellers online, you can go and find, 9 Ways to Amazon-Proof Your Business.

That’s all I have for tonight. You have a good one. We’ll be back tomorrow. In the meantime, get out there and let the magic happen.