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Thoughts on the value of relationships and networking after Brian just recorded an upcoming podcast with Grants Pass local, Cat Bonney.

Transcription

How important is relationships?

Hi, I’m Brian Pombo. Welcome back to Brian J. Pombo Live.

Today, I wanted to discuss the concept of relationships in business specifically. So it’s all about being relationship reliant for me.

In fact, there are three pillars at BrianJPombo.com.

The first one I like talking about the most, right off the bat, at least, is being relationship reliant.

This is something that came later in life for me, even though I was surrounded by it, and the evidence was everywhere. It didn’t occur to me that the relationships you have the strength of the relationships, but even the loose ties that you have out there in life, or that one of the most important things possible.

That all business is based off of people, you know, like and trust, it’s based off of some form of relationship.

Now, sometimes you don’t necessarily have a relationship with the person, most of the products and services you use, that you spend money on, you don’t know the person behind it. But you have a relationship with that brand.

There is something there, someone has created something, put it forth, and you’ve taken it and exchanged it for money.

There’s a relationship there even at the most crass you know, just financial interaction, you know, even just that there’s still a relationship, and it goes on from there. The strongest relationship you have with someone the people that you paid the most amount of money on the most regular basis.

That’s some of the most powerful stuff and it can tell you something about even the things that you pay a small amount for. It all has to do with the same thing. It all comes back to some form of relationship.

I was reminded of this today because I had a really good podcast interview.

So I have a podcast that’s local. It’s called Grants Pass VIP. And what it does is it covers basically stories of movers and shakers in Josephine County, Oregon. And Grants Pass is the largest town here.

It’s named Grants Pass VIP, because that’s where most of the people will relate to it. Up this past year, about Yeah, about a year about this past year, I’ve been working very closely with the Chamber of Commerce.

Even though a good portion of that year, we weren’t even meeting in person. But meeting over over video chat. So I got to meet somebody that we had known each other kind of at a distance or name’s Cat Bonney.

Cat, she’s just a million different things in town. And she’s one of these people that I finally got to sit down and have an interview with for my podcast, this will be coming up. Not available yet if you’re watching this right away, but you’ll see it soon over at GrantsPassVIP.com.

Cat is a very interesting person, her entire life has been built on the idea of getting out there and making a difference and encouraging other people to do the same thing. And having her hands and a whole lot of different items.

But all around this concept of really making a difference for people and in doing things that that stirs her soul, not just a way to pay the bills, you know, obviously, there’s always that end of it, but you have to have things that really make a difference for you.

Even the short period of time we hung out today at the coffee shop, recording the podcast, even that short period of time I found it really interesting how useful her knowledge is. I mean, just she asked what she can do for me and I just tossed something out there.

And she threw some advice out that I know is gonna save me many hours, and many headaches. And so I thank her so much for that. That’s one simple, subtle relationship that I that I’ve had that I have that I share with her.

You can’t put a price tag on that. But at the same end, it’s going to profit me if you could put a price tag it’s going to profit me greatly over time. If nothing else in the saving of time just for a brief moment, a brief conversation.

These are the things that are true throughout. And if you’re looking to grow things, if you’re looking to look at the world differently, if you’re looking to think more like people who have something that you want out of life.

It comes back down to a relationship. My entire way of building my business for the past, you know, two-plus years, via podcasting, and via the book that I wrote, 9 Ways to Amazon-Proof Your Business.

These are things that that happened because of relationships because I connected with other people, sometimes at a distance will originally at a distance online with a lot of people.

And then also in person talking with people and going through it and wanting to reach out and meet certain people that I couldn’t find a way to get a conversation with until I could find a gift that I could offer them.

The gift in this situation was the Podcast, the podcast allows me to offer a gift of publicity to somebody.

In exchange, I get to meet this person to get to know them better, and find out if there’s anything that I can do in their life and maybe even learn something from them. Simple, simple concepts, these simple ideas, but it all comes back to the relationship.

Business is about other human beings. It’s about you and other human beings connecting. That’s all it is. And it doesn’t matter whether you’re making dog food, it doesn’t matter what you’re making. I don’t know, why do I always go back to dog food, it’s interesting.

Maybe it’s because I have no experience in the dog food market. And but for some reason, my mind always jumps to dog food when I’m thinking about things. It doesn’t matter what your industry is all a relationship based.

This is very difficult. If you have a task oriented mind, my mind is very much at least on the forefront is initially task oriented. I have a little bit of people orientation back there. But mostly it’s task oriented. And it took me many years to realize the practical benefit of relationships.

I hate to say it that was sounds weird, doesn’t it? If you think like a robot, it’s difficult to put it into words. But that’s a sadly that’s where I come from. So that’s all I got for today.

Go check out my book if you want to hear some more about about how to take relationships and take them to the next level and also meet people that you would have never met before. That can be really helpful to you.9 Ways to Amazon-Proof Your Business. You can get a free copy at AmazonProofBook.com.

AmazonProofBook.com.

And I’m going to be back here tomorrow talking about the second or the three pillars for BrianJPombo.com. Stay tuned for that, we’ll see.

In the meantime, get out there and let the magic happen.