The 10th Way To Amazon-Proof Your Business 📚 (Offer Advancement)

Brian reveals the 10th way to Amazon-Proof Your Business.

Transcription

The 10th way to Amazon-Proof your business.

Hi I’m Brian Pombo, welcome back to Brian J Pombo Live.

I have here in my hands my book,9 Ways to Amazon-Proof Your Business, you can get a free copy at AmazonProofBook.com.

But this discusses only the first nine ways and I realized that there was there’s actually a 10th way that I talked about briefly in chapter five and chapter six, which you can check out, I’m not going to ruin it for you chapter five and chapter six cover an area that most businesses don’t have that they all need.

But there’s also another element to those chapters and I would make it the 10th way to Amazon-Proof your business and what is the 10th way?

The 10th way is called, Offer Advancement.

This is a funny thing because it’s not something it’s not so commonly discussed. That it is something you can go look up, I was looking for keywords to try and catch people who are looking up details about this.

And I wasn’t able to find really anything out there that is so common that people are looking it up on YouTube and Google and so forth.

I just had to kind of go back to scratch and say, Okay, well, if I were to tie this in with my original book, what would I say?

It really is offer advancement.

What does offer advancement mean?

Well, I’ll tell you what the fifth and sixth chapters are all ruined for you. I won’t get into the detail, you can read about that but the fifth and sixth ways are offering belonging and offering ongoing.

So belonging is about having a part of your business that allows the person to be a part of a community. It’s offering that belonging concept, the belonging, feeling that the most famous one of the most famous ones that I could put out there is Harley Davidson.

How you know when you’re in Harley Davidson, that’s a cult, I mean, that is belonging.

When you own a Harley, when you want to have a Harley when you walk around with Harley patches, I mean, that is something that’s very specific.

It’s a very specific type of motorcycle, nothing funky, none of the other motorcycles function quite like a Harley Davidson. It has a specific sound, it has a specific feel everything else.

So you need to offer that type of belonging and you also need to offer some form of bond going whether there’s belonging attached or not. But if you can have those two together, then you have some type of membership ongoing. Having it to where you give people the option to purchase from you on a regular basis.

It’s not rocket science but how many businesses actually do that?

I mean, very few, especially local-based businesses, if you’ve got a local or regional business chances are you don’t have an ongoing option unless it’s already kind of contained within your industry.

But you want to look way outside the box and look at the possibility of offering something on an ongoing basis. But I won’t get too far into those I want to talk about at the next level.

The next level is advancement is once a person feels like they belong once a person feels like and I don’t care if you’re offering, if you’re running a hair salon, it’s the same same thing.

If they feel like they belong, if they have the ability to pay you on an ongoing basis, then you give them the option for advancement.

And you give them more of a club feel more things that they would want more things that they would never expect from a hair salon or whatever it is that you’re working in.

This can be any business, any business can have this element. It’s really exciting because you see it every once in a while you see ongoing membership-based businesses introduced into an area you would never think of being and what they end up offering is something much greater than the commoditized product or service that you normally would relate with that business that this is my one of my favorite examples.

Because it’s it’s informative and it is but it’s functional.

And this is I’ve used this I’ve used these guys before this is a this is the mark magnetic Marketing letter that goes out.

At the end of every letter, they show the ladder of success. And the ladder of success is an advanced process that you can go through with this group.

So it starts out with, you know, read magnetic marketing as a book. And then you attended some type of fast implementation boot camp, which is a deal that they offer.

Then you have you join with the gold membership for you know, 97 bucks a month, or whatever it is.

Then you can upgrade to the diamond membership, it’s more expensive, you get more stuff out of it, then you can join a magnetic marketing, implementation coaching, much more expensive, much more back and forth and much more intensity.

Then from there, you could join a renegade Millionaire Mastermind Oh, wow, mastermind, that’s a whole nother level. And then you could join elevate their top one here.

So this is just one of the latest versions of their ladder but what options do people have, if they want to be around you more if they want to be around your business if they want to hang out more?

What other options are you giving them?

It’s not that tough to at least offer it, if you offer it, it makes even the lower end the initial offerings that you have, it makes them more valuable, and makes them look more reasonable.

Like a discount almost. It’s all relative. So this is why you want to look into offering advancement, people want to advance, they want to go to the next level, if you give them a pathway, they want to keep going down that pathway. It’s yeah, this can be taken to a level of manipulation that is unbelievable.

But it can also be used for good and as long as you’re offering something good as long as you’re offering quality to people of any sort. And it’s worth the money that they’re paying, then go for it do it.

It’s voluntary, they don’t have to but you could see this in a whole lot of other areas. When I was in the just as a quick example when I was in high school, you were in the I was in the FFA was the Future Farmers of America.

And there you could, that it was all dependent. There are different contests.

And each contest had its own levels of advancement, depending on how well you did in a particular contest.

For example, I did an extemporaneous public speaking contest and advanced to the next level that went from a sectional to a regional competition from a regional to a statewide competition and so forth.

They had this on on every competition that’s available through FFA. And then they had offices that you could run for, so you could run for the chapter office, which was a local high school-based office.

And then you could go from there, run for a sectional and then run from a sectional run for a regional and but so I ended up working my way up through the race, it ended up as a regional officer, and then eventually ran for state office twice back in the state of California.

But there was a field that you want to advance, you want to go to the next level, you want to be part of that next club that has all these benefits that you wouldn’t have had otherwise. And that’s merely a situation that didn’t, they weren’t asking a huge chunk of money or anything. This is just a nonprofit organization.

Think of how you can create that in your business, you create a feeling of advancement of any sort, then that helps bind them with your brand with your product or service. And it’s not a bad thing. As long as what you offer is high quality, good stuff.

That doesn’t hurt people, right?

That’s all on you but this is these are the rules that work. This is just human psychology.

Hopefully, it makes sense to you. That’s all I’ve got for tonight.

I’ll be back tomorrow, and I’ll tell you a few ways to take people to the next level, whether it’s from the very beginning, or whether it’s from one advancement on one level to another in your business.

So check that out tomorrow. In the meantime, get out there and let the magic happen.

Be Somebody 😎

The power of personal branding and some thoughts on the book, Celebrity Branding You.

Amazon-Proof Your Business➡️ https://brianjpombo.com/amazonbook/

Transcription

Be Somebody.

Hi, I’m Brian Pombo, welcome back to Brian J Pombo Live.

A lot of the talks that we have here have a lot to do with celebrity branding and content management in order to achieve that. When the best books out there on this is celebrity branding you by Nick Nanton and also J.W. Dicks and Lindsey Dicks and Greg Rollett.

Okay, these guys are a team of people. I got to see them speak speak live years back in Orlando, Florida.

It’s really good stuff. It’s kind of their bread and butter is showing you how to become a celebrity in a sense and doesn’t mean celebrity on the grand scale but celebrity within your industry celebrity within your niche.

Very important thing to do.

It doesn’t mean celebrity isn’t everybody knows who you are and everything but being somebody has some identity that people can relate with. It’s a major, major factor to overcoming competition.

And if you’re looking to overcome competition or make sure that you never have any competition, then I’m going to highly suggest you go check out my book, 9 Ways to Amazon-Proof Your Business.

You can get it at AmazonProofBook.com.

This is the I believe it’s the fourth way, I don’t know off the top of my head. Yes, fourth way.

The fourth way in the book, which is the fourth chapter where I cover this. I also cover another book that’s really important for you to check out on this topic, though there’s I mean, there’s lots of great books out there about it.

But these are two of my favorites that have to do with celebrity branding and how to make yourself stand out which is really the magic that will be make you Amazon proof. It’ll make it to where nobody can stop you even if your competition is Amazon.com.

So go get a free copy of the book or you could check it out wherever books are sold, especially Amazon.com is even selling it. You can buy a hard bound copy or a Kindle version over there. So at AmazonProofBook.com.

We’ll be back tomorrow. In the meantime, get out there and let the magic happen.

Offer Belonging

Tribes, Community and a sense of belonging in your business.

Amazon-Proof Your Business➡️ https://brianjpombo.com/amazonbook/

Transcription

Offer Belonging.

Hi, I’m Brian Pombo, welcome back to Brian J Pombo Live.

Today, I’m very tired. And there’s a good reason why I’m tired and has a lot to do with what I wanted to talk about today. The reason why I’m tired is because I got to hang out with a bunch of people that….many of whom I haven’t seen in years.

It was kind of a family reunion of sorts. An organization I had done some work for and got to know people there rather well and we’re just all kind of getting together and I got to hang out the entire day.

And it was a beautiful day got to hang out outside. I got to visit a place that I hadn’t been to for a while where where I actually proposed to my wife which was nice. Just really good memories.

Really great chance to get get back in touch with people. And so I’m wiped out. I’ve had a nice full day.

It’s been a nice full Saturday. But there’s a there’s something really magical about these memories. And it’s because it’s a double edged sword.

It’s a concept that if you can use it in your business, you will have something that’s so powerful that you can honestly cause people to do wrong things, if you have this element. Not that I’m encouraging you to do that. I’m not encouraging you to do that at all.

I do not want you to encourage people to do bad things. If you have this element in your business, I want you to encourage people to do good things with it, but I want you to know that it exists.

And it is a concept of belonging.

What I talk about offer belonging, it’s a concept that I go through a little bit in my book, the 9 Ways To Amazon-Proof Your Business. Which you can get at AmazonProofBook.com.

Now, this particular way is the fifth way of Amazon proofing your business. If you’re able to offer belonging, it is so powerful that it is honestly, the psychology behind is the same psychology that causes people in mass to do great things together.

When they come together and build something wonderful whether you’re talking about the United States of America or whether you’re talking about any type of situation where you see a bunch of people getting together and doing something great. So much of that is fueled by the feeling of belonging that happens when people come together.

The same thing is true also of Nazi Germany and Hitler. Adolf Hitler was able to give the German people a sense of belonging to a nation, to a race, to a cause a crusade of sorts. It’s used for good and evil.

Belonging is a very, very touchy thing.

And something you really have to be careful with. Because you don’t want to give people a sense of entitlement, or a sense of a sense of righteousness over others, you know, so to speak.

But at the same time, you do want to allow a sense of belonging to exist, especially if you have any type of club or membership element to your business. Because it’s something that we all crave. We all want it to some extent We all want to find people that we feel like we connect with. And that sense of belonging is out there. And you can do it.

Even with an online website. Even with the you know, the most simplest of concepts you can offer belonging somewhere in your business. If you want to know how to be able to offer belonging your business, I have a very specific strategy session that plays to this, but

it’s only available if you get my book, 9 Ways To Amazon-Proof Your Business. It’s at the end of chapter five. So go to AmazonProofBook.com to go see what offering belonging is all about.

And to get yourself set up with a strategy session specifically about how to offer belonging in your business. Hopefully that’s helpful. We’ll be back here tomorrow, go to AmazonProofBook.com. In the meantime, Get out there and let the magic happen.

Determine Focus 🤨

Another video focusing on one of the chapters in Brian’s new book, 9 Ways To Amazon-Proof Your Business.

Amazon-Proof Your Business➡️ https://brianjpombo.com/amazonbook/

Transcription

Determine Focus.

Hi, I’m Brian pombo, welcome back to Brian J Pombo Live.

Today I want to talk with you a little bit about another point from my book, the 9 Ways Amazon-Proof Your Business, which you can get at AmazonProofBook.com. You get a free copy, or you can buy a copy over at Amazon.com.

This one point is all about determining focus and it is the first way for you to Amazon proof your business.

I go over it in chapter one. And I discuss the three different ways to grow your business. It’s a good way to kind of sit back and decide how which which one you’re going to focus on at one time. It doesn’t mean that your whole company is focused on one thing, but that if you’re looking to attack something, you need to really narrow your focus and know exactly what it is that you’re trying to accomplish.

If you’re anything like me, and I found a lot of entrepreneurs are, is, we all tend to be a little bit scatterbrained. If you’re the vision person of your company, if you’re the person that is kind of, if it’s on you to come up with the ideas and decide where you’re going next, if you’re a decision maker, then chances are you’ve got a whole lot of things to think about.

And so it’s important to have somebody on your team, or somebody that you can trust somebody you could work with, that can help you sit down and determine, okay, what are we doing over here?

And where’s it gonna take us next?

That’s what determined focus is all about.

This is one example is a great way of looking at it. It’s the idea of acquisition, ascension, and monetization.

These are three different functions of business.

So the only three ways you could really grow business. Once you get a business up and running. They’re the only ways you can grow it. Okay.

And I talk about those acquisitions the easiest, that’s the idea of just bringing in new customers. And some, it’s the thing we usually default to, is say, Okay, how can we bring in more customers?

How do we bring in new people, but really handling the people you already have is what acquisition and ascension is all about, excuse me what ascension, and monetization are all about.

So knowing what those three things are, and I go through it in that book, once again, you get a free copy at AmazonProofBook.com.

If you know about those three things, it’s easy to just focus in on one at a time and decide what your KPIs are going to be your key performance indicator, what what what your goals are going to be for those areas, both in the next month, in the next year, and so on, so forth. Determining focus helps set you apart from the competition.

We all think, and I know it’s true because I’ve heard it over and over again, we all think we’re special, because we can’t keep our mind straight on one thing. But in, in most cases, we’re not special. In most cases, all the other heads of the businesses, the CEOs, the business owners, they’re all the same way too.

And if you can get a little bit of focus, which I know is against a lot of your natural natures, is to is to be a little bit scattered. But if you get a little bit focused, have someone help you, assist you in and creating systems to keep the business focused, then you can be scattered, but at the same time, the business is doing what it needs to do in each of the areas that needs to do it in.

Hopefully that makes sense. You find out more go check out 9 Ways To Amazon-Proof Your Business at AmazonProofBook.com. That link is right here. But you could also find it in the description you can click right on Oh To go get your own free copy.

Hey, you have a great night. We’ll be back tomorrow. In the meantime, get out there and let the magic happen.

Offer Ongoing

Thoughts on ongoing offers, subscriptions, Dollar Shave Club and John Warrillow’s terrific book The Automatic Customer.

Amazon-Proof Your Business➡️ https://brianjpombo.com/amazonbook/

Transcription

Offer Ongoing.

Hi, I’m Brian Pombo, welcome back to Brian J Pombo. Live.

Today I want to point out another piece of my new book, 9 Ways to Amazon-Proof Your Business. And this piece is the sixth way, which is called offer ongoing, which is the basic idea of it is offer something in your business that people can have over and over and over again.

I’ve heard it said that, Who was it…..Rich DeVoss, who was one of the cofounders of Amway said that the out of their first products, they said that it has to it has to have the same test and that’s that it has to be able to go down the drain.

In other words, people have to be purchasing it over and over and over again. Otherwise, there’s no reason to introduce it.

Okay, we’re looking for if you’re looking for ongoing income to your business, if you’re looking to go above and beyond, you have to have some type of product that’s ongoing even if your main product or lead product is not an ongoing feature.

I’ve worked with many businesses to help produce this. I’ve worked with one particular website who will go unnamed, but they just because the deal that we had, but their main issue is that they did not have any ongoing income.

And I showed them away on how to create basically a book club, to where people are on a standing order of books where they can get them over and over again. It happens over and over.

But this is a great book on it. Okay, apart from my book where you that you can get an AmazonProofBook.com. You can also check out this one, go get this one, The Automatic Customer is one of my favorite books about subscription. It’s creating a subscription business in any industry. John Warrillow, really good book. I go back to this one over and over again.

And there’s so many places that I’ve highlighted in and scrolled on the pages. Here’s one particular area this is a great idea.

Yeah, there’s a great way of looking at a company that’s been able to do this Dollar Shave Club. Do you remember these guys Dollar Shave Club?

They came out of nowhere with a really clever commercial if you go look up Dollar Shave Club commercial if you haven’t seen this, or if you don’t remember, go look this up. This their original commercials that is the founder walking around and telling you the story of Dollar Shave Club.

And it’s crazy and wacky and it’s been copied a million times since to this day, we still see it over and over again.

He ended up selling the company but they knew that they had to go beyond just the basic subscription because he made a subscription out of razors.

These are things that get thrown away anyways, he just he priced them cheap and said, Hey, just get on subscription. That way, you never have to worry about running out of them again. It’s real simple concept.

And it caught fire. He said okay, simple Dollar Shave Club. I’m reading from the book Dollar Shave Club started out selling a subscription to razor blades, but its goal has since it evolved into owning the bathroom.

In June 2013, Shave Club launched its subscription for one wipe Charlies, moistened cleansing towels towel that’s for men. So they start finding other things that people use over and over again in the bathroom and just start offering that on top of it.

Yeah, it’s called Dollar Shave Club it has to a shaving but they start offering everything else. And that’s how they were able to to grow that out.

You know, they start offering Dr. Carver’s Easy Shave Butter.

Instead of instead of shaving cream, they have their own version of shaving, right.

It’s just one idea. You take one idea of whatever your business is, and you can grow it from there. All via subscription. The more often you’re the law, the more regularly that you’re able to implement these type of ideas into your business.

The stronger your business gets, the more capital you have to be able to move forward and the more you can future cast as to the growth of your company. So that’s a great way of looking at it.

That’s the sixth way. Offer ongoing in the 9 Ways To Amazon-Proof Your Business
. Go get your free copy over at AmazonProofBook.com. You could also buy a hard copy, or, or get a Kindle version over at Amazon.com if you’d like to pay for it, but get a free copy and get a whole bunch of bonuses over at my website that follow along after you go through that first door of getting your free copy.

I’ll be back here tomorrow. Why don’t you come back. We’re back here every day. Have a great night. In the meantime, get out there and let the magic happen.

Offer More Often

The value of offering your product or service more often.

Amazon-Proof Your Business➡️ https://brianjpombo.com/amazonbook/

Transaction

Offer More Often.

Hi, I’m Brian Pombo, welcome back to Brian J Pombo. Live.

Today I want to talk about the eighth way of Amazon proofing your business called, offering more often. And this is a specific chapter in my new book, nine Ways to Amazon-Proof Your Business.

You go check that out wherever books are sold, including Amazon.com, Barnes&Noble.com, so on and so forth. You can get electronic copies, hardback copy, whatever you want.

You’d also get a free copy if you’d like over at BrianJPombo.com/AmazonBook or this right here AmazonProofBook.com that’s AmazonProofBook.com. That’ll take you straight to a place where you can get an electronic copy downloaded to wherever you read your books.

You can read it right off the computer screen or right off of your phone or tablet.

So go check that out AmazonProofBook.com. And just by having this here, I am offering more often, if I have to keep these words up, keep these words up the entire time, I am pointing at myself the words right here.

If I keep this address up the entire time I’m making the offer. It’s always there, it’s always available for someone to go back to. And see, also if you go to the description, this will also be there to AmazonProofBook.com. Wherever that’s included, I’m giving people a chance to get it.

The more often that I mentioned it, the more often the more likely it is that they’re going to get it or at least take a look at it or go that direction. So the more often you offer, the more often people are going to take you up on it.

The less often you offer, the less often people think it’s it’s pretty common sense but you’d be surprised how many people are so scared of making that offer more often.

Where if you do it in in not a rude way, not an odd or off way. But you’re just straightforward about it like, this is what’s going on, this is the offering, then you get more and more people that will be interested in it.

The more eyeballs that see it, the more ears that hear it, the more likely you’re going to get somewhere, the less likely you do it. But if you’re still putting out content and you’re not making clear offers, or not making them as often as you can, you’re going to have less success. It’s pretty straightforward.

But I’ve got a chapter on it.

Like I said, at my book, this whole thing seems like a big commercial for my book, doesn’t it?

Well, the whole thing’s a commercial for me. I mean, the book is a commercial for me too.

I mean, that’s just how these things work. But it doesn’t mean you can’t get value from it.

Take the point. Offer more often.

If you have something to offer people if you have something that people want.

Let that give them a chance to think about it, give them a chance to consider it. By putting it out there more often people don’t think about these things often enough on their own, you’ve got to remind them.

So hopefully that’s helpful. We’ll be back tomorrow night. In the meantime, get out there and let the magic happen.

9 Ways To Amazon-Proof Your Business 🕮

Brian’s book is ready to go. Tune in as he gives you an overview.

Amazon-Proof Your Business➡️https://brianjpombo.com/amazonbook/

Transcript

Well, I’ve been teasing it a bunch, but it’s finally here, Nine Ways to Amazon-Proof Your Business.

Hi, I’m Brian Pombo. If you’re seeing this, chances are you’re in my friend feed, or you’re watching trailer about this book. This is a book I’ve been working on a long time and finally gotten it out.

It’s not huge. It’s a tiny little book. But the ideas in it are powerful to people who own a business, or who are executives that run a business. Or if you have something that works like a business, like an organization or nonprofit, or anything else where you’re looking to stand out more, if you’re looking to get out there and cut out any type of competition.

This is the book for you that the subtitle is how to stand in how to stand out in your industry and make every competitor irrelevant. And I go through the nine ways the nine top ways that I know of, in order to do this, and I give examples of how those are done.

I give you other things sources that you can go to to look out and find out more. I also give you a very special it very special chance to be able to dig deeper into any of these nine ways, because I’m going to have special websites dedicated to this and you can find the special link for those in the book itself.

So you check that out when you get this book, 9 Ways to Amazon-Proof Your Business.

I’ll be coming out with more details as time goes on and give you a little bit more teasers about the book. I can give you a little bit about the what the nine ways contain.

Its things like determining focus, offering belonging, making offers more often, it’s all about very simple ideas. But what if you could take those ideas and just expand them to really make a huge difference in your business?

What if one idea of this entire book is able to help double your profits in the next year In my experience, it can happen. I’ve seen it happen over and over for other companies and I it can happen for you to the book on amazon.com.

Currently, I believe it’s 20 to 95. I’m not sure if that price will stay. It’s a hardback, if you if you buy the physical copy, if you buy it on a Kindle, you can carry it around with you.

You can also go check out my website, go to AmazonProofBook.com, that’s AmazonProofBook.com for a special deal, which includes an audio book and a couple other things.

So go check that out. I’ll be back tomorrow I have this regular thing that I do over and over again called Brian J pombo. Live.

If this is your first time, be sure and check us out wherever you check out social media, and we’ll be back tomorrow. In the meantime, get out there and let the magic happen.

“Amazon Proof” Sneak Peak 😎

It’s the book you’ve been waiting for all your life but didn’t know was coming out.

Brian’s new book (and first book):

9 Ways to Amazon-Proof Your Business: How to STAND OUT in Your Industry & Make Every Competitor Irrelevant

Checkout the links below to see a book called Amazon-Proof being sold on Amazon. 🙃

9 Ways To Amazon-Proof Your Business➡️ https://www.amazon.com/dp/1649214014/

Brian’s Author Page➡️ https://www.amazon.com/Brian-J.-Pombo/e/B08FYVHNC4

Transcript

It’s time for an Amazon-Proof sneak peak.

I’m Brian Pombo, welcome back to Brian J Pombo. Live.

I was hoping today was gonna be the day that I could make a huge announcement. But we’re only going to make a partial announcement today.

The partial announcement is, is the 9 Ways to Amazon-Proof Your Business, the new book that I’ve just come out with is available to purchase, you can get it on Amazon.com those links are in the description, you will also see a link going to my author page on Amazon.com, which I’ve never had before, which is kind of cool.

And what’s cool about that, well, there’s a bunch of cool things about that, and we’ll talk about that another time. But I’m putting those links in there not only for your use, but for the fact that I need to get it out there so that the search engines pick up on it. And so these are the type of things that pop up when people search for my name or search for the books name, I want to show you.

This is what I mean by sneak peek. I do not even have this on my Kindle yet, but I do have the sneak preview that you can get off of oops, off of amazon.com. And here it is, this is what the cover looks like. I don’t even have a physical copy of the book yet.

But 9 ways to Amazon-Proof your business. okay, it’s how to stand out in your industry and make every competitor irrelevant. It’s my first book. So it’s been very much a learning process.

Okay, that’s why I don’t have everything in place today. What I want to be able to give to you is a free copy of this at least a free electronic copy. So you’ll be able to get that over at my website when I have it available. And I will give you the link to that.

Hopefully tomorrow or the day after.

But more than likely on Monday we’ll be able to get that out to you. And so You’ll want to keep your eyes open up if you want, you can go purchase a hardcopy or at which it comes in hardback. It’s a short book, small book, highly expensive, I priced it very high for a very important reason. not going to get into that right now either.

But in the future videos, we’re going to be going into this. But this is you can get the Kindle version tonight, if you go and click on that link, and go and check that out. It’s really been a lot of fun going through the process, very painful.

Just because I didn’t know what I was doing all the way through. And I like to do everything on my own the first time it’s a it’s a very, I hope you don’t have that quirk because it’s a bad quirk to have is to be a control freak in the sense that you want to understand everything before you outsource it.

I think it’s a bad thing at least because it takes me a lot longer to do everything that everyone else can do a whole lot quicker if they just get in and outsources to people. Who had the best knowledge, that’s something you should not follow me on.

Definitely want to outsource things as quickly as possible, especially the people that know what they’re doing. me I’d like to I’d like to know what’s going on. So I’ve gone through the whole process myself, outsource things where I know way too much time to handle. The cover of the book was really well done by Angie over at Fiverr. And her link is in the book itself. So you can go and check her out.

And if you if you’d like that without getting a copy of the book, just let me know and I’ll send you her information. We had a great lady. I can’t remember her name off the top of my head but she had her name is in the book.

She has a link to her website, where she handled all the editing of the book, at least the really basic proofreading and so forth on it and that was really helpful. I had a I had a really great piece of software that we used for the what they call the typesetting, which is just making everything fit into a proper book.

And that was really cool, because it’s free. It’s online. I’ll tell you more about that in the future, we’ll have a whole program on how you can put together your own book.

I’ll walk you through the steps me and producer Sean Douglas are going to sit down and talk about that. And we’ll make that available to you. But in the meantime, I want you to think about, if you haven’t written a book yet, how you would what you would write a book about it, especially if nobody ever read it.

Because I have no interest in a whole bunch of people reading this book, I’m looking for a very particular audience. I’m putting it out there to bring them in and to let them know that I know about these sub subject matters. It’s also a great way to be able to get the word out about speaking because I could speak on any of these topics or all of these topics. The nine different chapters that I have in here are very specific areas that I have a strategy session available in each of those areas. It’s on my website. You’ll have those links directly from the book itself.

So the book is really a starting point. It’s only 67 pages long. It’s very short.

And it’s but but it is a starting point. It has books, it has other sources for you to go to, to be able to find out more about each of these ideas. And if you implement any one of these ideas into your business, I guarantee it will dramatically change your perspective on your business and and really, if done right, it should change your profit margin. Incredibly, so check out this book over on Amazon.

Like I said, the big complicated link is going to be in the description of this video, I may give you a less complicated link for a free version of it in the future days ahead. So hang in there. We’ll be back with that. In the meantime, we’ll be back tomorrow.

Going more through this I’ll have more of a grand opening of a big to do when we actually talk about about the book but you can get your hands on it. Now at Amazon.com

Hey, you have a great night. We’ll be back tomorrow. Get out there and let the magic happen.