Are You An Ethical Opportunist?

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Top 11 Signs of A Winner: #6 Willing To Go Beyond Chasing Customers

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6 – Willing to go beyond chasing customers. Going beyond the one-sale per customer paradigm.
  • While new customers are fine, you have to focus on more than that to be a winner in Brian’s book
  • Brian walks through Acquisition, Ascension and Monetization, what they mean and how they can help your business

Past Vids On This Topic

1 – https://brianjpombo.com/top-11-signs-of-a-winner-1-willing-to-price-appropriately/
2 – https://brianjpombo.com/top-11-signs-of-a-winner-2-willing-to-stand-out/
3 – https://brianjpombo.com/top-11-signs-of-a-winner-number-3-willing-to-interact-with-customer-base/
4 – https://brianjpombo.com/top-11-signs-of-a-winner-4-willing-to-invest-in-media/
5 – https://brianjpombo.com/top-11-signs-of-a-winner-5-willing-to-commit-to-a-long-term-strategy/

Top 11 Signs of A Winner: #1 Willing to Price Appropriately

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Brian’s Top 11 Signs of A Winner:

1 – Willing to Price Appropriately
  • Don’t play the lowest-price game
  • You don’t need to be the highest priced company, but you’ve got to have it match with your ideal prospects or clients.
  • who are you wanting to get?
  • If you have a bad pricing strategy, you’re not going to last long with what Brian does

5 Strange Reasons to Hire A Strategist

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Brian talks about Frank Kern’s list of 5 strange reasons to hire a strategist

  1. Actual Advisor
  2. Accountability Partner
  3. “Bad Cop”
  4. Confidant
  5. Sounding Board

Why DreamBizChat.com?

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Brian reveals what DreamBizChat.com is all about

  • Do you need More Free Time
  • Spend more time with Friends, Family, Travel
  • More Creative Space to focus on a vision you have for your company
  • Yet because your bogged down with time consuming tasks, you never seem to “get around” to those ideas
  • While it takes time to get to your ideal “dream” business situation….
  • When you get to that point, it helps you be the best you can be for not only your business, but other important areas of your life as well

Least Sexiest Solutions to Your Business Growth

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The three ways that you could dynamically change your business

Acquisition – New people / customers that are coming into your company

Ascension – Increasing transaction size per customer

Monetization – Increasing the number of transactions you get per customer

  • Most companies tend to focus on Acquisition but not enough on Ascension or Monetization.
  • Monetization is likely the least focused on of the three by most companies.

How to Pound Your Head Against A Brick Wall – Forever

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3 Ways To Grow A Business

  • 1. Acquisition – This means increasing numbers, the number of customers or clients you have.
  • 2. Ascension – Increasing the average sale.
  • 3. Monetization – Increasing how much they buy, how often they buy.

The problem is we tend to get caught up in the 1st step, it’s the hardest to get (acquiring new customers) and we tend to focus little or not at all on the other two options.

P.S. – Just in case it wasn’t clear, Brian was joking about the Rolls Royce. 🙂