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What is the self milking cow?

• Concept comes from a well known marketer named Dean Jackson.
• The idea is that a cow can’t milk itself, it needs someone else (the farmer in this example) to milk them
• If you are a creative person, it’s hard to bring those ideas out of yourself
• It may help to have someone else to talk with to bring out your ideas
• Like Brian talked about in yesterday’s Facebook live, it helps to have someone else you can trust in and work to achieve success