What Are The Two Most Important Words? 📕

In Jeffrey Gitomer’s book Little Red Book of Selling, he talks about the two most important words in selling.

As mentioned in the video they are –

  1. You
  2. Why

For more, check out the video and Gitomer’s book! 😉

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Courage In The Marketplace

📻 Brian shares his long-time love for the Green Hornet and how it relates to having courage in your business.

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Interruption vs Permission Marketing 🚦

Brian talks about the concept of permission marketing as laid out by Seth Godin in his book called Permission Marketing.

What is Permission Marketing? 👀

The basic idea is developing relationships over time with people who either inquired about your product or services, or perhaps just getting to know people you’d like to network with.

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