Tag: Daily Content Marketing

When Your Brain Doesn’t Work 🧠🙄 (Daily Content Marketing Challenges)

Posted on by brianjpombo

Podcast: Play in new window | Download

So Brian’s having an off night, you do content marketing daily and see how it goes. 😉🙃

Transcription

When your brain doesn’t work.

Hi I’m Brian Pombo, welcome back to Brian J. Pombo Live.

Talking today about your brain not working because my brain isn’t working. It’s one of these things where I didn’t eat the best today, and my whole schedule was kind of thrown off today.

And so because of that, I get to the time of day when actually a little later than usual, in putting together my video, and it just isn’t happening. It’s just up there, the brain ain’t working.

This is common in content marketing, if you’re doing things on a regular basis, especially if you’re dependent on yourself as the producer of material. And sometimes it just isn’t there, there’s just not enough there.

All I can do is make the video about that idea. And I’ll give you something even extra, I’m going to direct you to the interview that was out about a week and a half ago or so.

You’re going to want to go check out that interview if you missed it with Bob Regnerus. It’s a great interview. some really interesting guys got a lot of cool stuff happening over at feed stories. So Bob Regnerus, you can catch that interview at BJPchats.com.

BJPchats, this is a website that I’m going to be using to contain all the interviews that I end up doing for Brian J. Pombo Live so it’s kind of a show within a show, if you will. So go check that out.

If by the time you’re watching this, we’ve put out the other interviews, you’ll be able to see those there as well. But those are if you’re watching this brand new, just realize those are coming up. If you’d like to be on the program, go over to BrianJPombo.com, and apply to be on the show.

So we’ll be back tomorrow. In the meantime, get out there and let the magic happen.

Commitment & Content Marketing

Posted on by brianjpombo

Podcast: Play in new window | Download

On the road, late at night and Brian still gets his daily video in.

Transcription

Commitment & Content Marketing.

Hi I’m Brian Pombo, welcome back to Brian J. Pombo Live.

Brought to you everyday by AmazonProofBook.com. So if you go to AmazonProofBook.com, you can get a free copy of my book, 9 Ways to Amazon-Proof Your Business.

So go check that out, I wanted to talk about content marketing, and how you can go about committing to it now, right now this is a perfect situation, I am sitting in my car.

Alright, it’s about 11 o’clock at night and this was a situation where we’re going to town.

This is Tracy, California, that we’re visiting family and if you’ve been following the videos for very long, you’ll notice that I get out and about on occasions, especially during the holidays, I’ve got times of the year that I always go out and visit family.

So here I am in this situation, we’re staying at my my dad’s house tonight, and the house is full of people who are either sleeping or trying to sleep. And so here I am out in the car recording.

You’ve got to have that type of flexibility, you have to have that built in or you have to have replacements built in to fit around your lifestyle when it comes to content marketing. If you’re doing content marketing on a regular basis.

If you have someone at your company doing content marketing, you have to make sure that they have these things built in.

That’s how they’re able to commit to it to make it stick to make it last long to make it enduring. That’s how you go about doing it. Yeah, I’m sitting here with my phone. It’s shaky. It’s nothing special, okay, sitting in here with the t-shirt in the middle of the night, sending out this message.

The message is you have to have these things systemized.

You have to have it systemized for it to last and the only reason to ever move forward with ongoing content marketing is to make sure it lasts.

Now, that doesn’t mean you’ve got to do it like me. And you’ve got to have these videos that go out on a daily basis. That’s not what I’m saying. All I’m saying is, whatever you go with, you got to have a commitment behind it.

If you have that commitment behind it, then you’re gonna make it work no matter what. And so here I am, making it work no matter what. And making a story about it. So hopefully that makes sense to you.

Stick with us, I’ve got more coming up as we move along. Throughout this week. I’ll be I’ll be half the week down here in California. visiting with family, maybe I’ll find something interesting to look at and be able to film it for you.

Otherwise, I’ll at least have some quick little lessons.

Go check out more by reading my book if you haven’t gotten it yet. AmazonProofBook.com we’ll be back here tomorrow. subscribe, follow wherever you’re at and we’ll be back. You have a great night. Get out there and let the magic happen.

Repeating Your Message

Posted on by brianjpombo

Podcast: Play in new window | Download

http://DreamBizChat.com

Repeating your message.

Hi I’m Brian Pombo, welcome back to Brian J. Pombo Live.

A real quick concept today and that is the concept of repeating your message.

If you’re doing any form of content marketing, which if you’re not, you should be okay.

Watch some of my other videos on content marketing over at BrianJPombo.com and you can learn a little bit more and see how it would fit your business. Because it’s definitely something you should be doing.

Content marketing is taking content, either video, audio, word content or picture content and spreading it out online content that can be consumed. Then somewhere along the line directs people back to what you’re selling, whatever it may be, whatever, whether you’re literally selling something or whether you’re selling an idea, a concept, something that you want people to do.

So that’s what content marketing is and you ought to be taking part in it, on it at least daily basis in your company, in your organization, whatever you’re doing, promoting yourself, whatever it be.

So that’s content marketing.

Now, the idea is if you’re doing stuff on a daily basis, there might be room for repetition in there. You might be saying the same things over and over again, especially if you have a real clear focused message that you’re trying to get out there.

In fact, I’ve probably mentioned this way too many times about the idea of how you should be repeating yourself.

You should be saying it again. Say it again a different way, but you ought to really play it again, Sam, and you ought to do it over and over and over again.

The plain fact of the matter is not enough. People are paying attention to you at any given time.

Let’s say you’re doing video, even if you’re getting thousands of views, these are not the same people viewing it every single time. Just because you have thousands and thousands of subscribers on YouTube does not mean those subscribers are watching every single video.

They just aren’t doing it.

Every once in awhile, especially if you have really engaging content, you will find people that will go through and watch every one of your videos. But you start doing videos on a daily basis.

People will not have a chance to catch up. They won’t do it. It won’t happen.

Even if they do your, the whole point of doing videos is that, or any form of content is that you’re encouraging some form of action.

If they haven’t taken that action, then the repetition is needed. You have to repeat it over and over. And I’m not saying say the same phrase over and over again, but talk about what you want them to do.

Talk about the same concepts over and over again until it sinks in. So for example, every episode that you can find within these videos of Brian J. Pombo Live, just about every last one.

I’m discussing something specific that I want the audience to do. For this first year, most of it’s been about DreamBizChat.com.

Have you been to DreamBizChat.com whether it applies to you or not. Most of the time I focus on talking to executives and business owners in the self-reliance space.

So meaning, you have products or services that help people to become more self reliant.

Now, if you fit that, I always encourage you to go to DreamBizChat.com and check out the concept of the dream business transformation.

It’s absolutely free if you qualify. So you go to DreamBizChat.com go check it out.

Now, how many people do I actually have going there?

Not as many people is what view these videos, because they’ve ever gotten there already.

They haven’t gone there and they need to go there.

And so I say it over and over again because these things are out there forever.

That’s the best thing about internet content. So much of it can be put out there for people. Waiting is a trap.

The search engines are, they have your content sitting out there waiting for people to type in just the right thing for your information to pop up and for them to do what you want them to do.

But it takes repetition.

You got to say the things over and over and over again. If you’ve been watching these long enough, you’ll know that a lot of the concepts I talk about over and over and over again, but I use them.

I talk about them in a different way every time. I try to at least try to bring up new examples where it fits.

So hopefully this is helpful to you.

Go out and get and get your content out there and start really getting your message far and wide to people and encourage people to take the next step. Hey, you have a great night. Get out there and let the magic happen.