Content Marketing, Beyond Your Own Content

Some thoughts on relationships and positive impacts that can happen in your business from content marketing.

Transcription

Content Marketing, beyond your own content.

Hi I’m Brian Pombo, welcome back to Brian J. Pombo Live.

But today we’re going to talk more about content marketing. And specifically, I had a conversation with someone that’s been putting out quite a bit of content marketing himself.

I’m going to show that interview as we go along here.

It’s a, it’s one of a growing series of interviews that I’m going to be putting out here, right here on Brian J. Pombo Live, so you’ll be able to watch and listen to it depending on where you’re getting this at.

So the cool thing is, is that he got a hold of me asking me if I’d like to have him as a guest, and he’s a pretty high profile guests, especially in the field that he works in. So that was pretty interesting.

It was one of those, it was probably the second high profile person that got in touch with me, there’s people who are authors and speakers, and very well known within their industries.

That’s really cool and it’s something you got to keep your eyes on. It’s that one. Yeah, you can go out and make your own content and get out there and start promoting it, and start getting known within your circles and beyond.

But to is taking advantage of other people’s platforms, okay. Other people are producing content, other people are producing content, looking for other people to join them in that content.

Because you end up sharing friends and followers, you end up sharing looks and likes. And you show up in searches that you wouldn’t have shown up in before.

I mean, it’s very much an I scratch your back, you scratch mind type of deal just by showing up on somebody’s show, or by having somebody show up on your show.

So whatever type of content marketing you’re doing, look at branching out beyond just your own platform. That’s a major deal.

We’ve talked about this in the past, I’m going to talk more about how to go about doing that.

How to do things that make it more appealing to other people both as i can tell you specifically because I’ve had more guests on my podcast than I have been a guest on other podcasts so I can tell you what works for me as a host, and how you can become a guest on here or one of my other podcasts. So stay tuned for that.

In the meantime, go check out my book, 9 Ways to Amazon-Proof Your Business. You can get a free copy at AmazonProofBook. com.

We’re going to be back here tomorrow with more tips and tricks. We’re talking about principles, strategies and tactics to help you explode your business. You have a great night. In the meantime, get out there and let the magic happen.