Tag: Kolbe Index

This One Thing May Mean Life Or Death To Your Business

Posted on by brianjpombo

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Ever had a person in your business or heard a story of someone that was a good fit in one job but struggled in another?

Well, give Brian’s video a listen and be sure to checkout Kathy Kolbe’s work at the link below, it might save you a lot of trouble in the future when it comes to finding the right people for the right jobs.

Kolbe Corp – https://www.kolbe.com/

Transcription

This one thing may mean life or death to your business.

Hi I’m Brian Pombo, welcome back to Brian J. Pombo Live.

What is that one thing?

Well, there’s a lot of things that can mean life or death your business. But there’s one thing is, is one that isn’t discussed often enough and it is also something that is very common.

If you have any type of partners, employees, contractors that you work with this one thing can make a huge difference, especially right now we are in a period of time. So I’m filming this in 2021.

But we’re in a period of time when boy, anything is possible. And so many people are on the edge anyways, with their business, that one switch and government regulation or one change and how we’re handling a virus or anything else. That could be the end that, could be game over for you and your business.

It’s really important that you pay attention to the little things, the little things that don’t seem like a big deal in the beginning, that can really add up to something huge, a huge difference in your business. And this comes from a conversation I was having earlier today, two conversations, two separate conversations that I was having, with two separate people in two different industries.

One was in his in the real estate industry, the other one is in the banking industry. But they both brought up the same issue. And that is this.

Taking someone who is good at, let’s say, sales, and putting them in a management position, could destroy your business.

Why do I say that?

I’m not saying it’s it’s definite, I’m saying it could very well happen. And it goes the other way around. Also someone who is really good with management, if you take them and try to put them in some type of head of sales position.

Quite often they’re different types of personalities, people with different combinations, which we’ve discussed about here before. coronations is a term that’s been used a lot, especially in relation with the Kolbe index, which you could find out more go look up Kathy Kolbe, both with a K, go check out all the stuff on Kathy Kolbe and what she writes about coordination, and how that’s so important that you know the coordination of the people that you’re working with.

Because it’s the type of things that don’t change, it’s the things that that of how a person handles work, and how they function in a working environment, that really doesn’t change that’s hardwired.

And it’s not there’s no good or bad to it, it’s just certain people are always going to be better at certain things than other things. And oftentimes, you take someone that’s just a star player in one area, and you try to bring them up the ladder and put them in a position that is not fitting to them, they will crash and burn.

They have the ability to take down your whole operation with them. Okay, this is something you got to pay attention to. The thing I recommend doing is looking into the concept of coordination. Like I said, Kathy Kolbe has some great stuff on this go to you go check out colby.com, which will have a link in the description for that.

Check out all the details and the things that people talk about when it comes to co nation. Because co nation it’s very different from personality. And it’s a it’s very different from cognition.

When you’re talking that personality is more, she talks about it being the affective part of the mind. So part dealing a lot with emotions and about how we handle people. That’s one side of the mind. There’s another part of the mind, that’s cognitive.

That’s, you know, your IQ, the things that you learn over time, a lot of that comes and goes right, the cognitive is completely different parts of the mind. And the cognitive part of the mind.

The cognitive part of the mind, is how you function and it doesn’t matter if you’re a child all the way up and through into and through adulthood. You handle things pretty close to being the same way and some people handle certain situations.

Well, they just do it in a different way.

And so this is why certain people are fit for certain types of jobs while other people are not. And that’s all conation, look into it. It’s one of the best discoveries I’ve ever made when it comes to running a business and it’s something I recommend all my clients when it comes to dealing with an organization if you have an organization of people, you have to pay attention to where that person is coming from, on a deeper level, the hardwired part of their brain, that doesn’t change, because it doesn’t matter if they want to succeed at that position, they oftentimes cannot if they do not have the cognitive ability to.

So hopefully that makes sense to you. If you want to find out more about strategy, business strategy and how you can really outline your business to make it competition proof, go check out my book, 9 Ways to Amazon-Proof Your Business. You get a free copy at AmazonProofBook.com. We’ll be back here tomorrow. In the meantime, get out there and let the magic happen.

How to Dissect Your Customer’s Brain

Posted on by brianjpombo

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http://DreamBizChat.com

How to dissect your customer’s brain.

Hi, I’m Brian Pombo, welcome back. I’m not in the Orange Office today. I’m in a random room in my, in the Pombo manner. I’m speaking to you a little more quieter because we have children that are asleep right now and we’d like to keep it that way. I am in Grants Pass Oregon though and today we’re going to be talking to a little bit about psychology, a little bit about your customers brain and how it works.

A couple of ideas that I came across that really completely changed my life in terms of how I relate with myself and how I relate with others. Including relationship with my wife, how I deal with coworkers and how I deal with customers, long-term customers and clients. If you’d like to learn more. If you find any of this interesting at all and you’d like to see how it applies specifically to your business, you’re to want to set up, set up a time to be able to chat with me or somebody at BrianJPombo.com.

You’re welcome to purchase a strategy session and we can talk about any of these things that you would like and be able to fit it into your business and be able to make it profitable for you.

If you happen to be a business owner in the self-reliance field, meaning that you help people to become more self reliant through your products, your services, or your story, you’re someone I’d like to talk to.

Especially if you’re a business owner or an executive and go to DreamBizChat.com you can find the link in the description or you can just type it in directly. DreamBizChat.com on that website. It’s pretty self explanatory.

Watch the video, fill out the application and we’ll go from there. If you qualify, you’ll get a chance to be able to talk for me, talk with me for free. So let’s get back to dissecting your customer’s brain.

There’s a lot of different things that a person can go into when discussing human psychology and when it comes to how you relate back and forth with your customer base, whether they be prospective customers, current customers, or past customers.

That’s how I like to divide them up too. That’s a whole other issue. But I always love dividing things up into three. So whenever I find something that divides things up into threes, it tends to stick in my mind and tends to make a lot of sense. This particular concept was introduced to me by Kathy Colby. You’ll find her name in the description. Kathy Colby, inventor of the Kolbe Index, and she does a whole lot of work in the format of Conative Thinking.

I’m going to go into what that is in a second here in how she describes it. It’s a theory that I definitely subscribe to. I’ve just seen too much in working with people to not believe this to be true. And that’s that you can very easily split up the conscious mind into three different spots.

So everything that you would call, maybe your personality or how you function in everyday life can be broken up into one of these three areas. So I’ll show you that my little diagram here. So we’ve got, here’s average person here, average brain and split up into these three areas.

You’ve got Cognitive, Affective and Conative.

Cognitive has everything to do with your thinking, everything you do in terms of thinking and thought.

So that this is in terms of what you’re learning, things that everything in school is mainly based on a cognitive basis. It’s what you consciously know. So that can range from everyone can range and you can, it changes throughout your life.

You can know very little at first, go through some schooling, go through life, learn a whole bunch, maybe forget a whole bunch of cognitive can go up and down throughout your lifetime. Everyone’s on different level in terms of Cognitive.

Affective, it has to do everything with feeling and specifically relationships and feeling with relationships.

So everything that you feel on an emotional level and how you relate with your emotions comes back to the effect of a lot of times when people describe personalities, if you’ve studied any type of personality theory, whether it be Myers Briggs test as a common one, you might see out there.

Another one is the DISC, which is all based on….I forgot his name, the original person that started discussing it. Basically breaks down all of your personalities into four different sectors.

So sometimes that’s called the DISC profile. Sometimes it’s referred to by the humors in the body. We’re going to get into that on another, on another talk. In fact tomorrow we’ll talk about Affective.

Conative is one that doesn’t get talked about enough and that’s everything that has to do with doing so. All of your action phase is actually on a different level of your brain than the other two. How you act, how you willfully move forward in something, how you do work, whether it be in school or whether it be in your job. That all comes down to Conative.

And Conative has been broken down into four main sectors. Everyone’s got a little bit of each, but depending on where you would be on a scale can tell you a whole lot about a person on where they land on Conative. That’s another area.

We’ll talk about that in a couple of days.

But I wanted to break down these three areas just to show you, just to start the conversation and we’re going to get a little bit more deeper. Cognitive, definitely the area that is the most complicated and it’s going to be very, very different across the board with most people.

But it all has to do with thought and memory and so forth. We’re going to dig into Affective and Conative and talk about how it affects your business. Tomorrow we’ll talk about Affective, so how do your feelings and how do your customers feelings determine how they relate back and forth to you and whether they actually relate to you or not.

We’re going to talk about that tomorrow. In the meantime, get out there and let the magic happen.