Intensify Your Direct Mail ✉️

Some thoughts on direct mail and what you can expect from it.📬

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Be Sooo Good

http://DreamBizChat.com
More Daily Vids➡️ – shorturl.at/ctAB4

Checkout Brian’s interview with Janice Cox here – http://offthegridbiz.com/janice-cox-natural-beauty-for-all-seasons/

Be Sooo Good.

Hi I’m Brian Pombo, welcome back to the Orange Office in Grants Pass Oregon today. The kind of headline of this video is Be Sooo Good.

It’s the beginning of a quote from one of my favorite quotes from Steve Martin, the a comedian, actor, playwright, so forth. And it’s, “Be so good they can’t ignore you.”

This is great career advice across the board. It really does say a whole lot and we could go on and on about that quote and what it means to you and your business. But I, for some reason it popped in my mind when I thought of this lady.

This is Janice Cox. Janice, I got to interview a couple of weeks ago, I think it was a couple of weeks ago. All the days are starting to run together here because we’ve been running around so crazy. I’ll get to that in a second.

I just drove back into town from, from the Albany area. I was in Corvallis last night as you, you may recall if you were watching the videos then I was in Corvallis, Oregon. We were in Albany, Oregon for yesterday, the day before for the Mother Earth News Fair, which happens once a year in this area, and also happens at five other places across the United States.

One of the huge influences that got me to go there was this lady right here. This is Janice Cox. When we decided we were going to go, we started interviewing…especially the speakers. Lot of the speakers and people involved with the Mother Earth News Fair.

This was somebody that we talked to and it was great because she was local. So it was one of my first live interviews that I got to do one on one right here in the Orange Office.

A unintentional outlet always ends up here. It’s not a, it’s a horrible place for interviews. We’ve got a really bad echo here. We had the Shockey’s here, a Kirsten & Christopher Shockey , a fermentation fame, which I’ll talk about them later because they had a fabulous talk that was very badly recorded by myself.

They were the first ones I spoke with, but I spoke with Janice after them. We got the recording good. It’s a great episode of the Off the Grid Biz Podcast. You could reach that in the description below, above, wherever you’re watching this. You could see that.

Or you can go to offthegridbiz.com and type in Janice Cox and you can listen to her interview. It’s a nice, nice little quick one and she’s just straight forward. Here’s why the quote reminded me of Janice. It’s not because she is super knowledgeable about what she does, she totally is.

It’s not because she’s an entertaining speaker. I got to see her speak here this last weekend. Yeah, she’s great.

It’s because she’s really a good person and for some reason it kind of hit that quote hit me when I thought of her because she just comes off very genuine. Very good. Very happy and she’s just having a great time with life and it kind of spreads throughout everything she does.

She also connects people. She connected me up with a whole lot of people, pretty indirectly. She mentioned me to people before I even met them one-on-one. So they said, you know, Janice was just talking to me about you. This happened multiple times over the weekend folks.

I only met her once, but I think we connected and everything worked out well. And you know, there’s just a whole lot of great people that we met over the weekend.

Janice is one of them. Go and listen to her story. She specializes in natural beauty, so natural beauty products, things that you can do on your own in a very natural way that makes you not have to go out and buy a bunch of chemicals and stuff and slap that on your face and do all those things.

So she’s also an expert in lavender, which I learned a whole bunch of things going to a talk from her all about lavender that I never thought I would know before. Now I’m seeing it everywhere.

I’m seeing physically lavender everywhere. I’m seeing people talk about lavender. It’s this whole thing, did you know. Go and check out, go check out that episode on Off the Grid Biz. You can also check out her books. I mentioned her earlier because she gave me this just great gift basket of stuff, including her two of her books.

These are just two of them. A natural beauty from the garden and natural beauty for all seasons. Great books. And so go check that out. I’m trying to promote a different podcast, every other time or so that we get together here in the Orange Office.

So come back tomorrow we’re going to be talking about another one and it’s going to be a good one. We got a whole lot of other things that we’re going to be going over this coming week, including a stack of stuff that I brought from the fair that I love to run over with you.

Some very interesting people that I got to meet that hopefully we’ll get to interview in the future and we’ll be talking about business. In ways that you can, do better in your business, grow things out if you have already have a successful business, especially if you’re in the self-reliance field.

The type of people that go to the Mother Earth News Fair, all deal in a very similar areas of self-reliance. And if you’re an owner or an executive in self-reliance, you’re someone either I would love to talk to.

Go to DreamBizChat.com. The link is in the description. Go and click on it. Go and check it out. There’s an eight and a half minute video real quick. The watch over there describes what it is. If you’re interested, fill out the application and we’ll see if you qualify to be able to talk with me. So see you in the future. See it tomorrow.

Get out there and let the magic happen.

How To Get Found & Remembered

http://DreamBizChat.com
More Daily Vids➡️ – shorturl.at/ctAB4

What’s in the bag, what’s in the bag? For those of you if you can’t see this, if you’re listening to our podcast, I’m holding a paper bag right now.

We’re going to see in the moment what’s in the bag and it has to do with today’s topic and that is how to be found and remembered.

I’ll tell you why because I’m going to talk about two people that found me and got me to remember them and I think I will for quite awhile. I’m Brian Pombo. Welcome back to the Orange Office and I’m with BrianJPombo.com and today we’re going to be talking about how to be found and remembered, and this all ties back into my other podcasts.

So this is one podcast, whether you’re viewing it or listening to it. This is Brian J Pombo Live. I also have another podcast called Off The Grid Biz Podcast and you can find at offthegridbiz.com we’ve got some new episodes coming out all week, every day.

We’re pounding out two episodes, going to have two episodes going out tonight. Really great episodes tonight. We’ve got Andrew Perkins and Deborah Niemann.

You’re gonna want to listen to those, both of those episodes that are really hot.

I’ll be talking about those later, but you’re also going to want to realize how you can use podcasts. Even if you don’t have a podcast, I recommend you find podcasts that your customers are listening to.

Find ones that your customer base or your potential customer base is already listening to and find a way to get on there. All you gotta do is offer it, offer it, get ahold of the person that puts on the podcast, get ahold of the host, get ahold of the producers and just offer your services to be on their podcast.

Most of the time they’re looking for people to be on their podcasts.

They’re looking for conversations to have. I would love to have more conversations. I’ve got to have a conversation with somebody this morning and she’s one of the people I’m going to be talking about. I got to talk, I believe it was last week with another gentleman. He’s someone I’m going to be talking about because not only should you be getting onto podcasts, that’s how to be found.

Get yourself out there and take advantage of free media that’s already available to you. Okay, just get out there and do it. You don’t have to be fancy. Everyone’s got a way of doing it.

Some people have a really fancy email that they send out or a Linkedin message or a Facebook message. Find a way to get ahold of these people. I don’t care if you call them, find a way. You don’t have to be fancy about it.

Just be direct and say, Hey, I’m so and so, I’ve got this book, I’ve got this business, I’ve got this product. Love to be able to talk about it. I think that your audience would find it interesting. That’s all you gotta do.

Just give them a reason why and give them a way to get back in touch with you. It doesn’t hurt to try. Get out there and get seen. Get heard on podcasts. It’d be helpful.

Now I’m going to give you an extra ninja tip and this is only for people that are really paying attention, people that really are thinking about this beyond the next step because I’ve got guests on my show all the time, Off The Grid Biz is a podcast that is mostly interviews at this time, we don’t have a single episode that isn’t an interview, isn’t some form of conversation.

So it just goes without saying that most of the people that are on there, we have an interview, we have a great time and that’s it.

We go back our separate ways and continue on with our lives. I’ve had two people the entire time do something a little bit extra and this isn’t to put down anybody else. That’s definitely not something I’m asking for extra from, but I’ll tell you what, I pay attention to people who do something a little bit extra because it tells me that they do it with other people and that’s going to get them a little extra attention whether they want to or not.

First person I’m going to talk about, it’s a gentleman named Frank Hyman.

I’ve got his name down in the description. Go and check that out. You can also check out his website Hentopiacoops.com he came out with a book called Hentopia and wouldn’t you know it, I wanted to talk about it here tonight. I wanted to show you my copy. He had his publisher send me a copy of his book and it’s not a small book, it’s a big book. It’s a big fancy book and I’m going to show it to you in another time because I don’t have it with me.

The name of that publisher is Story Publishing. They’ve got some amazing, they also sent me a catalog. They’ve got some amazing books out there, so go and check out Storey Publishing. You can find them online at storey.com.

And that Storey Publishing, they’ve got some great stuff out there. A lot of good people publish books with them. Frank is one of them. Frank came out with this book called Hentopia, like a chicken hen, Hentopia.

It’s all about how to build houses from scratch for your hands. Okay. How to build coops, how to build any form of habitat for your chickens and all, everything that goes along with it. So how to feed them, how to water them and how to make these things last so that you’re not completely a slave to your chickens if you’re interested in getting chickens or what have you. Go and check this out. It’s a great book.

Frank sent me a copy of it. They sent me a catalog along with it, like I mentioned. That’s cool. That really blew me away because I hadn’t had copy of a book sent to me.

I mean I’ve only been doing this podcast since April. Okay. We haven’t had a huge amount of authors on to begin with, but he was the first author that actually sent me a forward and copy of his book for this Dinky Little podcast offthegridbiz.com.

So here’s the second one today I met Janice Cox. You could find her at janicecox.com. We’ve got her website is in the description too. And she came to meet me.

We actually met in my office here in the Orange Office, one of the few people that have come to the Orange Office.

And she brought me this giant bag. Says you’re beautiful. It says natural beauty from the Garden, janicecox.com.

Janice brought all this stuff. The one thing that isn’t in here is, was a little bag of cookies that she had made lavender cookies. Those got taken home and nearly fully consumed by my family already.

They were really good. She brought me a whole bunch of stuff because we’re going to The Mother Earth News Fair. Like I talked about before. We’re going this coming up weekend.

So by this time next week we’re going to be there. I’ll be broadcasting from there. I’ll get to show you some of that stuff. It’s got some Epson salt here. She’s into real natural beauty and skincare and how to do things for yourself. Real simple things. And she’s got these great little recipe cards. There’s a loofah soap bar with a little recipe on one end.

Here’s one summer roll-on perfume, Rosemary Mint hairspray. Like I said, you can find out more about Janice at her website, janicecox.com. There’s a lavender time foot soak, the little recipe on there.

And she went and printed out the program for the Mother Earth News Fair because she knows that this is my first time going.

So she’s printed out the entire program so that I can plan my trip before I get there. And then on top of everything else. So they got those cookies, right. And then here’s her business card, which is really fancy, nice little business card there. And she gave me two of her books. Look at the size of these things.

These are two books. They’re both published by Ogden Publications. Who are the same folks that publish the Mother Earth News. Who are the ones that are putting on the Mother Earth News Fair and these are great books because they’ve got….let’s see if you could see it here.

They’ve got basically all her little recipes they’re like cookbooks and they’re not just stuff that you eat. It’s cookbooks for everything you could possibly think of. This is a natural beauty for all seasons.

This is brand new. This is a second edition. This is coming out. I’m not sure if this is out yet, but this is coming out real soon. She says 250 simple recipes and gift giving ideas for year round beauty. Really fancy book.

I love the drawings in here. The illustrator is a, let me see what’s her name is…….Dorothy Rinehart is the illustrator I’m going to attract down Dorothy.

She just has these awesome little drawings in here. I’d like her to do a project for me. And also this one natural beauty from the garden. This is a more than 200 do it yourself and beauty recipes and garden ideas from a Janice Cox. Very similar layout in this one. Great books.

Can’t wait to dig into those. That’s how you make an impact. You don’t need to have a book.

You don’t need to have anything special. Just have, if you’ve got products, give a sample if you can. If you have a business card, if you have any type of business materials, send it to the person that’s doing the podcast if you can, if you can afford it.

If you can work that into your budget, it’s worth it because it lets you stand out a little bit further. You’re already taken advantage of this great free media and podcasting and the ability for it to spread out far and wide. This is the new television. This is the new radio.

This is how people are communicating now. Take advantage of it while it’s all still relatively inexpensive, add a little bit extra.

You’re not only going to be found, you’re going to be remembered. Don’t forget speaking of remembering, I gotta remember my sponsor for these, his DreamBizChat.com if you’re a business owner or an executive at a company that helps people to become more self-reliant like Janice, like Frank Hyman, then you’re the type of person I like to find out more about.

I’d like to have a little talk with you over a DreamBizChat.com what are we going to talk about? Talk about taking your business from where it’s at to being the absolute dream business.

What are the things that would make it absolutely perfect. Go to DreamBizChat.com watch that video.

In the meantime, when we get back tomorrow, we’re going to talk more about podcasting in general, but specifically we’re going to be talking about media diversity. How diverse is your current media?

How many places are you meeting up with people, with your customer base, with your potential customer base, with your current customer base, and with your past customer base?

How many places are you touching them, both the free media, through through your paid advertising? How many different places are you reaching them? I’m going to give you an example of someone that’s doing an amazing job and being able to survive in what many would call a dying industry.

We’re going to talk about that tomorrow. You have a great night.