1 Social Media Post πŸ‡ΊπŸ‡¦ (Family In Ukraine Update)

Brian shares how one Facebook post has helped make a huge difference for his wife’s family that is fleeing from Kyiv.

Transcription

1 social media post.

Hi I’m Brian Pombo, welcome back to Brian J. Pombo Live.

Today I wanted to discuss this is a story I’ve been telling a lot of my other friends. And so I figured I’d tell all my online friends. I glad you could come.

We’ve had the situation, right now this is, depending on when you’re watching or listening to this, this is in March, early March of 2022. We’ve been going through this situation of Russia invading Ukraine.

If you haven’t heard my wife was originally from Ukraine, she came over as a teenager with her mother, and to the United States ended up becoming a citizen here.

Her aunt, uncle, grandmother, and cousin are still back in Ukraine. They were in a situation where they were stuck in the capital city. And we’re looking to get out as soon as the invasion was occurring, but really didn’t know where to go, what to do, how to do it.

So my wife went and posted on Facebook, and basically said, Hey, does anybody know anyone in the surrounding countries that might be able to help out if we’re able to get them across the border.

We had people reach out all over the place, everybody. I mean, people we hadn’t talked to in years and other people. People that knew people that knew people.

People sent email addresses and phone numbers.

It really overwhelmed my wife, who’s good at logistics, by the way. So she kind of took it on herself to help them find somebody. We found a handful of different people so far.

So once they were able to get to Moldova, we had someone there to be able to pick them up and drive them to that capital city.

They’re there right now waiting to go to Germany.

they have somebody also, who was going to drive them all that distance and help get them to a safe area. What’s amazing is it took that, you know, besides the human element, and all the craziness and the politics and all the rest.

It took one single organic post on Facebook, we didn’t have advertising behind it.

We were discussing, if you look at it from a marketing perspective, she was discussing a an event that everyone knows about, that everyone’s thinking about, and just gave people a very clear-cut, call to action.

Because of that, it was easy for people who already had that connection to offer it up. I mean, people went out of their way. It’s not that it wasn’t difficult for them to be able to call people up and say hey, are you willing to house people?

Do you know anyone that’s housing anyone?

Do you know anyone who can drive?

It’s not that that wasn’t the case. That was the case that was amazing, incredible what they’ve done. We’ll post on my personal page, you know, eventually, all the different people that reached out and helped out. We appreciate it more than you can ever know.

But what it’s the connections, the thin threads that we have with all the people that we’ve known throughout our life, that becomes power.

That’s the power of social media.

It’s not unto itself, anything all that powerful, except that so many people have already gathered in these places.

But it’s powerful because of the human connection that exists outside of it. And it translates into how we have a connection that we wouldn’t have had 20, 30 years ago would not have had that type of ability to mobilize people in such a short period of time. Incredible, incredible thing.

You can just about write a book about all the things we’ve been through through the last couple of weeks, working with her family and other people. So just a quick idea for you for tonight. We’ll be back tomorrow.

Go check out my book, 9 Ways to Amazon-Proof Your Business. Get a free copy at AmazonProofBook.com.

We’ll see you have a good one get out there and let the magic happen.

Russia Invades Ukraine and Your Business πŸ‡ΊπŸ‡¦

Brian chats about what’s going on in Ukraine and the value of preparedness.

Transcription

Russia Invades Ukraine and your business.

Welcome back to Brian J. Pombo. Live.

I’m Brian Pombo, this is a very interesting story because it hits home a little bit.

I’ve mentioned before, my wife, Kate was born in Ukraine, and still has family back there. And so watching this is really interesting. I mean, she has family right in Kiev, and watching a lot of this go on is pretty heavy.

So this is being recorded. I’m recording this the night that the invasion while the morning over there, that the invasion is occurring. Watching is pretty, pretty wild stuff.

I’m not going to get into the politics of the situation. Not here, you’re always welcome to ask me personally. But you can imagine where we’re kind of what we’re thinking about this.

But I want to bring it back home, because this is a conversation that we’ve had with her family for years, really going back and certainly the last few months, attempting to impress the idea that there may be a reason for an emergency in the future. You may want to be prepped for anything.

I don’t know, it kind of seems like the way the world’s going right now.

That we might I would predict within the next 10, 20, 30 years, we’ll probably be seeing more and more outrageous situations, social, political, economic situations that we haven’t seen, that most of us have never seen in our whole lives.

We’ve lived through the last 40 years, 50 years or so, of relative peace, harmony, economic gain, and so forth throughout certainly United States, most of the western world, and a good portion of the world.

I think a lot of that’s going by the wayside.

This is just a sign of the times, it’s just my own perspective on things.

I’ll give it to you from this way, I host a show called, The-off-The Grid Biz Podcast.

The whole point of the show is to discuss being self-reliant.

Specifically, businesses that surround the Self Reliance industry.

So everything from raising, you know, teaching people to raise chickens, and all the way to emergency preparedness. I mean, we really run the gamut and we talk to people of all different political persuasions and everything else.

So it’s a great show you go check it out, offthegridbiz.com.

But the main point of it is really being self reliant and a huge piece, a huge chunk of our audience are people who are into preparedness of some sort.

No, we’re not talking hardcore prepper or necessarily, you need to go join a militia or anything like that. But just being prepared for just general emergencies.

It could be a natural disaster.

It could be something of more political nature, like somebody invading you.

I’ve got my tea here tonight, just to keep me warm. It’s a cold night on top of everything else.

It’s one of those things that is really important to me, that people at least have a minimum amount of preparedness for anything that could possibly go wrong, especially if you have family and so forth.

This was something we were trying to impress upon our family in Ukraine. And it’s really easy to fall into. This is the way things have always gone.

That normalcy bias, like they call it this is the way this is what’s normal. So more than likely, nothing else will happen because this is the way things have happened up until now.

If your life wasn’t shocked, from normalcy bias, during like, things like 911 It certainly should have been relatively shocked free from you through the COVID 19 pandemic.

I mean, there’s a lot of things we’re seeing now that we’ve never seen before.

You got to be ready for anything. And this isn’t a dig at all on our family in Ukraine or anybody else but

it’s a lesson to not get caught up so much with I got to pay attention my business I can’t can’t watch all that news and politics and stuff like that.

I understand that point of view, certainly, you have to have a separation, and you can’t be consumed by everything that’s happening and go into a panic at every moment.

But having systemized plans in place, for ongoing, you know, just in case stuff, just in case something bad happens here or there just in case this happens, you may not even plan for a foreign invasion or anything of that sort.

Just in case, we should have this on hand or that on hand or have a backup plan. In case things don’t go the way we want them to. So this is really a lesson for you personally.

And you’re saying, well, where’s the business lesson in this?

Well, the business lesson is, is don’t let your business get in the way of life. Because life will get in the way of your business once in a while.

You need to have a lot of your essentials handled. If you do that, you it’s a lot easier to kind of back away from paying attention to a lot of this stuff that you don’t necessarily need to pay attention to for now, if you’ve got backup plans.

If you’re relatively prepared. I’m hoping this means something to you. And if not just let it go. I will go on to something more lighter. Certainly tomorrow I’m hoping.

My book, 9 Ways to Amazon-Proof Your Business is what I use to sponsor the show. So if you’d like to get a free copy, go to AmazonProofBook.com. You can download a free copy there or you can purchase it at Amazon.

We’ll be back tomorrow. In the meantime, get out there and let the magic happen.