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Lottoprenuer: Are you one? Hi I’m Brian Pombo welcome back to the Orange Office in Grants Pass Oregon. Today we’re going to be talking about the concept of a Lottopreneurs. This is a term that was coined by producer Sean Douglas, producer of our podcasts BrianJPombo.com. Both the Off the Grid Biz Podcast. And this one right here, Brian J. Pombo Live, which you can actually hear the audio from on all the places that you listen to podcasts.
Just go look up Brian J. Pombo Live. Otherwise you can always watch the videos on numerous social media platforms, including Facebook, Linkedin, Instagram, YouTube. Brian J. Pombo Live is what we call it.
So today we’re talking about being a Lottopreneur and I was reminded of childhood and how one of the most common things that we would say to each other in my family, not just my immediate family, but my extended family.
One of the most common questions that we had, especially like during the 80’s when you had Lifestyles Of The Rich and Famous on TV and the California Lottery first came into being.
Because I was living in California at the time, the whole question was what would you do if you won the lottery and what would you do if you had more money than you knew what to do with million dollars plus, you know, what would you do?
What’s the first thing you would do? What’s the second thing you would do? What would you do if you won the lottery? And that’s kind of a fun kind of brain teaser idea, especially when you’re young because it’s just so mind boggling how much money that could possibly be and what it would be able to do for you. Yeah, The Big Spin.
Joe is joining us here on the chat and he mentioned The Big Spin, which was the TV show associated with the California Lottery that you got to go on.
If you got certain things, on scratchers and so forth, you’d show up on this show and spin a big wheel and be able to make more money that way. So you had that, you had the lotto in California, which is the actual numbers that you would pick and they picked those out and so on and so forth. And people have this across the country in different states.
The lottery, the concept of lottery. Well the idea of the lottery is fun, but it’s a, it’s gambling. Don’t, don’t get confused and think that it is something that is real or something that you can depend on.
The problem is a lot of people take the lottery mentality of luck being the main thing that they’re falling back on. They look at people that have made it in life and they say, “wow, that person sure is lucky.”
And sure there’s a point to luck.
There’s a concept behind luck, which is what I consider luck if I consider it anything at all. It’s everything that you don’t have any control over.
So market conditions, all the things that you don’t have any direct control over and there’s a lot, there’s a lot of things you don’t have control over, but a lot of times we think that everything is that way and it’s not. If you didn’t have any control over anything, then you wouldn’t be able to see similar characteristics of people that have been able to make it in life when it comes to making a lot of money in business and so on and so forth.
But if you take all those people aside, you will see common characteristics across the board, so there’s more than just luck to it. The problem is most of us, especially if you’re coming from a lower to middle class background, when you start going into business, you go into it with this “lotto mentality” and it’s the Lottopreneur.
It’s the idea that I’m going to hit it big. If I just go at it and go at it and go at it, eventually my number’s going to come up and then I’ll hit it big.
It’s the wrong way of thinking about it.
Instead of thinking about the, the concept that I’m going to have to do the right steps in order to make it, I’m going to have to find what the market wants. I’m going to have to find what people want and show them how to get it through my products, my services.
If you’re not looking at it from a scientific point of view, you’re getting caught up in this idea that, well, if I just work really hard, I’ll deserve it. I’ll deserve the big prize at the end. I’ll get to go on the big spin and really get the big bucks because I’m a good person.
It’s all the wrong attitude and I see it over and over and over again, not just with people who interview to be clients or people that have strategy sessions with me, but even people that I have on my own podcast, we’ll have this concept somewhere deep in there.
And I think we all deal with it to some extent at some point in our lives. But you eventually have to grow up out of the Lotto Mentality, the lottery mentality, and really look at what do I need to be doing differently because business is a very simple concept.
It’s find out what the market wants and bring it to them at a price at which you can make a profit off of.
So you have to be able to deliver something for less than and have them want it more than what it took to produce it.
That’s all there is to it. That’s the science behind it. Is there a luck? Yeah, well hitting on the right one at the right time and everything, that’s all things that you can’t control. But the science behind businesses, a simple one, you just have to learn it. The science behind everything tied to it. Marketing, all these other things. These are sciences.
The unpredictable part is the human part because people don’t run by logic. They run by emotions.
So then you’ve got to backtrack and think, you know, what do people really want and how can I get it to them? And how can I communicate that I have it for them? And you could have the greatest product in the world, but if you’re not able to communicate that to your market, you’re not gonna get anywhere. And that comes back to marketing.
That comes back to the communication between the person that has something wanting to provide it to the person that doesn’t have it, whether it be a product service, what have you. So it’s just a different way of looking at these things. You got to step back. You have to also be careful not just about your own mindset, but about the mindset of those around you.
So if you have investors, you got to make sure not to get involved with people that have a huge lottery mindset when it comes to investing in your company because they’re going to be expecting something from you that you’re not going to be able to provide, or they’re going to expect a bigger win than is actually realistically possible.
You’re going to have to look at this. If you’re dealing with any type of partnerships, whether it be, you know, temporary partnerships or long-term partnerships in business, you’ve got to make sure that that person doesn’t come at it with unrealistic expectations and will expect more than what’s really legitimately going to happen.
And you got to watch it with your employees and coworkers, people that you’re working around and made sure that they don’t drag you into that mentality. But you’ve got to do your best to kind of pull them up out of it, pull them up out of that dream world in their head and bring them back to reality in terms of what you can actually expect in the long run.
What’s realistic being reality basis. A huge part of my philosophy, if that’s something that you agree with and let’s say, well you’re somebody I’d like to talk to if you agree with that. So you can go to BrianJPombo.com and sign up for a strategy session with me. If you happen to be in the self-reliance field, meaning you’ve got products and services that help people to become more self-reliant, then I’m going to give you a special address.
That’s DreamBizChat.com that takes you to a specific page on BrianJPombo.com with a video that explains what the dream business transformation is all about. You can click on the link in the description.
Otherwise, we’re going to see you tomorrow. Tomorrow we’re going to be discussing back into the trust model and, and I’m going to bring up something that Damon John from Shark Tank fame said on social media.
So come back tomorrow and we’ll talk about that. You all have a great night and get out there and let the magic happen.